In this powerful episode of the What It Takes Podcast, we sit down with Sam Shvarzblat, a contractor and entrepreneur who has lived both realities—being the boss and walking away from being the boss. Sam built a construction company from scratch in his early 20s, scaled it to multiple large projects, battled cash-flow pressure, burnout, family expectations, and eventually made the toughest decision an entrepreneur can make: closing his own company. This conversation is brutally honest. Sam opens up about the identity crisis founders face, the ego tied to “being your own boss,” how cash flow really works behind the scenes in construction, and why moving his family to a new community changed everything. Whether you're an entrepreneur, contractor, or someone who’s ever wondered if stepping away is failure or growth—this episode will hit home. This is a raw masterclass in humility, rebuilding, and what it really takes to balance business, family, faith, and your own well-being. 💡 In This Episode, We Discuss: ◼️ Sam’s early journey into construction and why he skipped working for others ◼️ The harsh truth about being a young business owner in the trades ◼️ Why most contractors struggle with cash flow—and how to fix it ◼️ The “friends & family discount” myth ◼️ The realities of managing 10+ simultaneous construction projects ◼️ Burnout, identity, and the moment Sam knew he had to step away ◼️ Moving from Lakewood to Monsey: lifestyle, community, and values ◼️ Economic slowdown, stalled projects, and clients pulling deposits ◼️ What it feels like to shut down your own company ◼️ How Sam rebuilt his life, career, and sense of direction ◼️ What every new entrepreneur should understand before starting ⏱️ Chapters 00:00 When the Dream of Being Your Own Boss Starts to Crack 2:19 Why I Refused to Become a Copy-Paste Contractor 6:19 Friends, Family & the Truth About ‘Discount Work’ 7:06 Why Friends Should Pay MORE—Not Less 8:26 At My Peak: Running 10 Projects with a Tiny Team 10:25 The Cash-Flow Trap That Destroys Most Contractors 13:10 The Question I Never Wanted to Answer: Why I Closed My Company 16:46 The Commute That Broke Me: 4:30 AM Drives & Endless Inspections 17:55 When Clients Pump the Brakes & the Economy Turns on You 26:56 The Identity Shift of Going from a Boss to an Employee 34:49 Being an Employee vs Doing Your Own Thing 37:35 The Biggest Lessons I’ve Learned in These Chapters of My Life 🔗 Connect with Sam Shvarzblat: Instagram: https://www.instagram.com/samshvarzblat/?hl=en LinkedIn: https://www.linkedin.com/in/samshvarz/ 🔗 Connect with Tuli Kraus: X (Twitter): https://x.com/TuliKraus Instagram: https://www.instagram.com/blackbird.recruiting/ LinkedIn: https://www.linkedin.com/in/tuli-kraus/ This episode is sponsored by Blackbird Recruiting. Tired of sifting through unqualified résumés? Let Blackbird Recruiting find you top talent so you can focus on growing your business. Visit blackbirdrecruiting.com to learn more.

Disclaimer:This video is being published Motzai Shabbos Israel time.In this episode of The What It Takes Podcast, we sit down with Ron Coleman, a top-tier 1st Amendment lawyer, prominent legal blogger, and social media powerhouse with over 250,000 followers on X (formerly Twitter). Ron has built a massive online presence while maintaining a highly successful legal career, and in this episode, he opens up about how he’s navigated the intersection of law, blogging, and online influence.We dive into his journey from practicing law to becoming one of the leading lawyer bloggers in the country. Ron shares how he built his online following, the challenges he’s faced in managing his platform, and how social media has impacted his legal career and client relationships. We also discuss his experience working with the Trump team, the advice he has for attorneys looking to build their personal brand, and his thoughts on the future of the legal profession in the digital age.A special thank you to our sponsors:United Refuah HealthShareAn affordable alternative to health insurance. Learn more at http://bit.ly/46s0F6fThe 3rd month of membership is free for new applicants. Enroll by 8/31 with code BLACKBIRDMegaPayUSASimplifying payroll with cutting-edge technology and dedicated support. Visit https://www.megapayusa.com/BLACKBIRDRECRUITING to streamline your payroll process today!

In this episode of the What It Takes Podcast, we sit down with Avi Singer, Founder and CEO of Showd.me - a leader who hacked the corporate ladder from day one and later built a multi-million-dollar SaaS company without raising a single dollar of venture capital. Avi breaks down his journey from a $65k entry-level role at DoubleClick (later acquired by Google) to bootstrapping and scaling a profitable, remote-first business. He shares the unfiltered reality of entrepreneurship: the moments he nearly quit, the pressure of making payroll, and the tough leadership decisions that come with being the one in charge. This conversation is a masterclass in strategic career planning, sustainable company building, and rejecting Silicon Valley hype in favor of real, durable success. Whether you’re climbing the corporate ladder, building a startup, or trying to lead a team that actually cares, this episode delivers insights you won’t hear anywhere else. 💡 In This Episode, We Cover: ◼️ How Avi leveraged an Ivy League degree to land his first $65k job◼️ Adopting a “future VP” mindset from day one in corporate life◼️ Why he tells 99% of people not to start a tech startup◼️ The accidental pivot from a “nice-to-have” to a true “must-have” product◼️ Building a 50-person remote team across 13 states—with no office◼️ The hardest CEO skill: knowing when to walk away from easy money◼️ How to identify, promote, and retain rockstar employees—and when to let go◼️ The servant-leadership philosophy that creates real loyalty◼️ Navigating founder identity crises and near burnout◼️ Why most software companies fail—and how to avoid the same traps◼️ Avi’s non-negotiable advice for first-time founders ⏱️ Chapters 00:00 From Columbia to Corporate: Hacking the $65k Start 11:45 The Terminal Degree: Planning Your Career Like a Chess Game 14:27 Why I Left a $250k+ VP Job to Start From Scratch 21:42 The Pivot That Saved the Business 30:12 Hiring (and Firing) for a Team That Runs Without You 34:50 Building a Remote Culture That Actually Works 53:48 The Vacation Test: How to Know You’re a Good Leader 1:03:03 From Unicorn Dreams to Building a Real Business 🔗 Connect with Avi Singer LinkedIn: https://www.linkedin.com/in/avisinger/Website: https://www.showd.me/ 🔗 Connect with Tuli KrausX (Twitter): https://x.com/TuliKrausInstagram: https://www.instagram.com/blackbird.recruiting/LinkedIn: https://www.linkedin.com/in/tuli-kraus/ Sponsored by Blackbird Recruiting. Tired of sorting through unqualified résumés? Blackbird Recruiting helps you hire top talent—so you can focus on growing your business. Visit blackbirdrecruiting.com to learn more.

In this insightful episode of the What It Takes podcast, we sit down with Morris Isaacson, the Chief Marketing Officer of Empeon, whose career spans more than two decades across brand strategy, digital marketing, and high-growth tech leadership. Morris has led marketing for iconic global brands like Polaroid, played a key role in a $1.1B IPO, and built data-driven marketing engines inside fast-scaling organizations. He breaks down the real evolution of modern marketing—from the creativity-first “Mad Men” era to the analytics, attribution, and performance-driven landscape companies operate in today. This episode is packed with career lessons, leadership insights, and a behind-the-scenes look at how top CMOs build brands that grow revenue, teams, and long-term impact. This is a masterclass in building a valuable career, leading high-performance teams, and staying ahead in one of the fastest-changing industries in the world. 💡 In This Episode, We Discuss: ◼️ Morris’s unconventional start: From psychology major to entertainment marketing◼️ Why marketing has shifted from art to science◼️ How to prove your value and win budget from data-driven CFOs◼️ The Polaroid comeback: Rebranding a nostalgic icon◼️ How to build a marketing team from zero◼️ The real ROI of trade shows — and how to execute them right◼️ Aligning sales and marketing for accurate pipeline data◼️ Career compensation: When your salary finally reflects your value◼️ What Morris looks for when hiring modern marketing talent◼️ The one skill that will make you irreplaceable today◼️ Final advice: Why doing what you love leads to a fulfilling career ⏱️ Chapters 00:00 Introduction & Podcast Purpose1:11 Guest Introduction: Morris Isaacson, CMO of Empeon2:18 The Unforgettable First Job Interview5:27 Early Career: From IDT to Yeshiva University9:21 The Polaroid Turnaround Story11:29 Building & Managing Marketing Teams16:35 The Evolution of Marketing: Data vs. Creativity19:08 Mastering Trade Shows & Proving ROI32:20 Career Advice: Compensation, Mistakes, and Hiring40:01 Final Thoughts: The 22-Year Career Reflection 🔗 Connect with Morris Isaacson: LinkedIn: https://www.linkedin.com/in/misaacson/ 🔗 Connect with Tuli Kraus: X (Twitter): https://x.com/TuliKraus Instagram: https://www.instagram.com/blackbird.recruiting/ LinkedIn: https://www.linkedin.com/in/tuli-kraus/ This episode is sponsored by Blackbird Recruiting. Tired of sifting through unqualified résumés? Let Blackbird Recruiting find you top talent so you can focus on building your business. Visit blackbirdrecruiting.com to learn more.

💡 I Found the Key to Hiring A-Players For 50% Less On this episode of The What It Takes Podcast, we sit down with Aaron Klein, Founder & CEO of Real Hires, the company that’s helping businesses hire top talent from 40+ countries without breaking the bank. Aaron shares how to: 🚀 Hire top-tier talent smarter and faster 💻 Build high-performing remote teams across time zones 💰 Cut hiring costs in half without compromising quality ⚡ Avoid the biggest mistakes companies make when hiring globally If you’re a founder, manager, or HR leader, this episode will change the way you approach hiring—saving you time, money, and headaches. 🎯 Stop settling for “good enough” talent. Learn how to get A-players, for less.

In this episode of The What It Takes Podcast, we’re joined by Uri Kirschner, a seasoned real estate lawyer with over 30 years of experience, who’s also found a way to balance his legal career with something truly impactful: starting the 100 Ride, a charity cycling event raising money for Kupas Ezra and Tomchei Shabbos.Uri shares how he’s been able to juggle his busy law practice while creating an event that’s bringing together a community of cyclists to support an incredible cause. From overcoming challenges in the legal world to tackling the obstacles of running a charity, Uri offers invaluable insights into leadership, time management, and what it really takes to combine professional success with giving back.Whether you're in the legal field, running a business, or just looking for inspiration on how to merge passion and purpose, this episode has something for you. Tune in for lessons, laughs, and a peek into how Uri turned a love for cycling into a charitable movement that’s making a real difference!And if you want to join this incredible movement, sign up now at https://www.the100ride.com/mt-register

In this episode of The What It Takes Podcast, we’re joined by Laibel Schwartz, the CEO of Laibel, a top-tier video production company that’s making waves in the corporate world. Laibel’s journey is nothing short of inspiring—he started by filming Bar Mitzvahs and now creates high-end corporate headshots and $25K corporate videos for some of the biggest brands.Laibel shares how he evolved his business, built a reputation for excellence, and took his passion for video production to the next level. From navigating challenges in the video industry to scaling his company, Laibel gives us a behind-the-scenes look at what it really takes to grow a successful video production company in today’s competitive market.Tune in for a deep dive into how Laibel transformed his business and stayed ahead of the curve.Thank you to our sponsors for making this episode possible.For great, reasonable, and fast turnaround videos, check out https://everyoneneedsavideo.com/Also, thank you to Blackbirdrecruiting.com for sponsoring this episode.Reach out to them if you are looking to hire better employees.

In this episode of The What It Takes Podcast, we’re joined by Eli Freedman, a former 9-5 professional who took a leap of faith and made aliyah to Israel, embarking on an entrepreneurial journey that would change his life. Eli’s story is one of emunah (faith), bitachon (trust in Hashem), and resilience.Eli built a successful wine storage facility and concierge business for high-net-worth clients, investing $500K in a dream project. But when the October 7 war broke out in Gaza, his business faced unexpected challenges. In this episode, Eli opens up about his journey of balancing business, faith, and overcoming adversity. He shares how to navigate life’s tests, the importance of maintaining faith through tough times, and what it really takes to pivot and keep moving forward when things don’t go according to plan.This episode is for anyone facing obstacles or questioning their path—Eli’s story of perseverance, trust in Hashem, and entrepreneurship will inspire you to push through and keep the faith, no matter what.To reach Eli and learn more about his services, check out https://www.corkandcellar.net/club

In this episode of The What It Takes Podcast, we sit down with Chaim Book, an expert employment lawyer who specializes in helping businesses stay compliant and navigate the complexities of employment law. With years of experience in the field, Chaim shares valuable insights into how employers can avoid costly legal issues, best practices for handling workplace disputes, and the critical role of having strong employment policies in place.From explaining the nuances of employment contracts to discussing the latest trends in labor law, Chaim breaks it all down for business owners and professionals who want to stay ahead of potential legal challenges.Huge thanks to our sponsor, MegaPayUSA, for making this episode possible. MegaPayUSA provides businesses with efficient payroll solutions and dedicated support to ensure your team gets paid accurately and on time. Visit MegaPayUSA.com/blackbirdrecruiting to learn more about how they can simplify your payroll process!