In this episode of Grow Through Positivity, Elie sits down with Barry (Chanaya) Glick — a “business physical therapist” who helps leaders fix what’s really broken beneath the surface: the intersection of culture, systems, and customer relationships.This isn’t a fluffy culture conversation. This is where processes, people, and profit actually meet.Barry shares:- Why culture isn’t ping pong tables — it’s how your processes show up in frontline behavior - The simple “walk into the store” test he uses to read a company’s leadership in 30 seconds - How the owner’s emotional state quietly shapes every customer interaction - Why culture without systems is just vibes, and systems without the right people is just paperwork - The critical role of data in decision-making (including why failed decisions are still valuable data points) We also dive into:- The danger of using 10–15 different communication tools and how it silently kills speed - A simple way to structure internal vs. external communication so nothing falls through the cracks - Why direct customer relationships beat intermediaries — with real lessons from Amazon, Apple, and Tesla - How to think about customer acquisition cost, average basket size, and increasing revenue from your existing customers - Barry’s recommended read: *The Cold Start Problem* by Andrew Chen, and what network effects mean for non-tech businesses If you’re serious about building a healthier business…If your culture feels “off” but you can’t quite put your finger on why…If you suspect you’re leaving money on the table with your existing customers…This episode is for you.