Do you want to start an entrepreneurial journey, but you’re doubtful about having the skill set to build a successful business?  In this week’s episode, our guest is Gino Wickman, an entrepreneur since the age of 21 who has had an obsession with learning what makes businesses and entrepreneurs thrive. At 25 he took over the family business, which was deeply in debt and in need of help. After turning the company around and running it for seven years, he and his partners successfully sold the company. Gino then set out to help entrepreneurs and leaders get what they want from their businesses. Based on his years of real-world experience, he created the Entrepreneurial Operating System (EOS), a practical method for helping companies achieve greatness. Gino is devoting time and energy toward helping entrepreneurs-in-the-making get a huge jump-start on taking their entrepreneurial leap, which is why he created Entrepreneurial Leap. The mission of Entrepreneurial Leap is to find all of the entrepreneurs-in-the-making, at any age, wherever they are—to help them realize their purpose and live the life they were born to live. In our interview, Gino discloses how he identified in their family-owned business that systems were needed, which eventually became the EOS system. He also shares how he could identify the real core focus that will drive him to success. He went into detail about the six essential traits of every entrepreneur and what happens if you're missing any of those traits.  Most importantly, he provides us with practical tips on how to actually find a mentor and touches on why being patient, but still taking action is key for an entrepreneur.  If you think you’re an entrepreneur in the making, this episode is definitely for you! Listen and enjoy! [00:01 - 08:55] Opening Segment   Gino Wickman’s background and work  His passion for what makes companies great, and entrepreneurs successful His experience creating an operating system The pure evolution and a journey of obsession Make sure to check Entrepreneurial Leap   [08:56 - 29:25]  Getting The Leadership Team on The Same Page    The business mindset before and after EOS The leadership team gets 100% on the same page with a clear vision Getting clear with your core focus Why does the organization exist? What does it do in the world? What motivated Gino going from the EOS to identify the entrepreneur Gino’s definition of what an entrepreneur is The entrepreneurial range   [29:26 - 48:48] The Six Essential Traits of a True Entrepreneur   Gino breaks down the six essential traits of a try entrepreneur What happens if you know there might be missing one or two of those traits   You’re not an entrepreneur. It's all or nothing   Understanding the glimpse and what you're good at  Paint a vivid picture of what the life of an entrepreneur looks like Gino’s outlook on the point of mentoring Find a mentor who is where you want to be The mentor tracks Take action and be patient   [48:49 - 54:51] Closing Segment What Gino could share for entrepreneurs about notetaking in general Learn more about Gino with the Rapid Fire Questions! Connect with Gino Follow him on LinkedIn,  Instagram, Facebook, and Twitter. Head to  Entrepreneurial Leap, find clarity, and create a customized plan with the 1-2-3 Roadmap for your start-up! We’re a passionate bunch. Together, we help your business flourish. Visit: https://ptexgroup.com Let’s Talk Exits! Check out my new podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/lets-talk-exits/id1606747718 Connect with Ptex Group: Facebook, Instagram, Twitter, LinkedIn LEAVE A REVIEW + and SHARE this episode with someone who wants to achieve in business. Listen to previous episodes on Spotify, Apple Podcasts, or wherever you get your podcasts!   Key Quotes  “It's not that you don't have a vision, it's that you don't agree.” - Gino Wickman  “If you're someone who is absolutely passionate about entrepreneurship and want to be surrounded by entrepreneurship, but don't have the six essential traits, then, by all means, attach yourself to a true entrepreneur.”  - Gino Wickman “There's so much science on the power of writing from a standpoint of retention and creativity and what it does for your brain.”  - Gino Wickman

How much do you value meaningful content that helps you slow down and be more introspective? This week our guest is Nachi Gordon, the founder, and CEO of Meaningful Minute and co-host of the Meaningful People Podcast; a weekly opportunity for the Jewish world's meaningful and influential people to share their stories with the world. In our interview, Nachi walks us through his journey working in the sports industry and how he came up with the idea of creating the Meaningful Minute platform. He highlights the value of views on social media and how meaningful messages have the power to impact peoples’ lives in a way you can’t imagine. Nachi also discloses why it is always important to be ambitious and stay focused on what you want to accomplish in your life and business. This episode is full of inspiration, you don’t want to miss it. Listen and enjoy!  [00:01 - 12:00] Opening Segment  Nachi Gordon’s background and work Her passion for the sports management field How he was certified with the NBA as a player agent His experience being the youngest agent to have a player sign an NBA contract How Nachi came up with the idea of creating Meaningful Minute [12:01 - 29:01]  Why Being Focused and Ambitious is Essential How Meaningful Minute became popular and well-known Going from zero to 42.000 followers Systemizing and building the structure around Meaningful Minute Making the decision of investing in the platform Starting to build a team  Nachi’s outlook on how to maximize their potential with social media How Nachi was able to have a strong relationship with his users If you’re passionate about something, just take the first step   [29:02 - 40:53]  Expressing What is not Sustainable and Healthy for Society   Nachi shares his insights about running a non-profit work or a for-profit work Stories that have been impactful on Nachi’s journey   Share the pain, not the pictures    Understanding the true value of views The importance of looking  introspect and your media intake Nachi’s most meaningful time in his life Each day and each time in life there's a different message and  [40:54 - 43:07] Closing Segment Learn more about Nachi with the Rapid Fire Questions! Connect with Nachi Follow him on  Instagram, WhatsApp, and Youtube. Make sure to check out Meaningful Minute, your link to what matters the most! Don’t forget to listen to the Meaningful People Podcast. We’re a passionate bunch. Together, we help your business flourish. Visit: https://ptexgroup.com Let’s Talk Exits! Check out my new podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/lets-talk-exits/id1606747718 Connect with Ptex Group: Facebook, Instagram, Twitter, LinkedIn LEAVE A REVIEW + and SHARE this episode with someone who wants to achieve in business. Listen to previous episodes on Spotify, Apple Podcasts, or wherever you get your podcasts!   Key Quotes  “Our goal is to create content that is meaningful, that can speak to people and draw you in for more.” - Nachi Gordon  “It's so important to constantly reevaluate what you have in front of you and not be afraid to pivot.” - Nachi Gordon  “We just created that organization that its total effort is to create meaningful content that can help people slow down in their daily lives.”  - Nachi Gordon

Does your business strategy provide the quickest, easiest, and most effective way to grow your revenue and scale your business? In today’s show our guest, Simon Severino, an author, CEO of Strategy Sprints, and host of the Strategy Sprints podcast, has created the Strategy Sprints™ Method that doubles revenue in 90 days by getting owners out of the weeds. Simon leads a global team of Certified Strategy Sprints™ Coaches that help clients gain market share and work in weekly sprints which results in fast execution. In our interview, Simon shares his insights about how entrepreneurs can find areas of improvement in their companies in order to see fast execution. He also discloses some of the bottlenecks that CEOs face and what they can do to see their businesses thrive. Simon also touches on the importance of blockchain and why everyone should be part of it. You won’t want to miss this incredible episode. Listen and enjoy!  [00:01 - 06:26] Opening Segment Simon Severino’s background and work His experience being a strategy advisor for over 21 years Check out his show The Strategy Sprints podcast [06:27 - 27:37]  How Bussines Owners Strategize for Their Growth Simon explains what strategy is all about The importance of having a strategy level and a tactical level Why having micro strategizing moments is key How business owners can get back to a real-time control Strategy Sprints: 12 Ways to Accelerate Growth for an Agile Business Simon’s outlook on variable costs, fixed costs, and cash flow  Creating the 90 days strategy sprint method How you can address the prices increase to not lose your next client [27:38 - 45:25]  The Fastest Way to Increasing Your Bottom Line Simon’s advice for entrepreneurs that would like to have clients pay more You just need to have 5 testimonies to raise your price by 25% The ROL (Return on Luck) concept Why do some people get lucky and super successful and others not? The role of CEOs really to understand the culture and vision of the company Simon’s thoughts about the blockchain society Why blockchain will change the world [45:26 - 48:02] Closing Segment Learn more about Simon with the Rapid Fire Questions! Connect with Simon  Follow him on Instagram, Twitter, and Facebook.  Head to Strategy Sprints, and get your time and energy back with a one-to-one sprint coach!  We’re a passionate bunch. Together, we help your business flourish. Visit: https://ptexgroup.com Let’s Talk Exits! Check out my new podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/lets-talk-exits/id1606747718 Connect with Ptex Group: Facebook, Instagram, Twitter, LinkedIn LEAVE A REVIEW + and SHARE this episode with someone who wants to achieve in business. Listen to previous episodes on Spotify, Apple Podcasts, or wherever you get your podcasts!   Resources mentioned:  The Art of Peace and Happiness - Rupert Spira Key Quotes  “You cannot stay in the game if you don't have micro strategizing moments.” - Simon Severino “It's always great to have additional revenue streams if I if they are aligned with the core of what you do.” - Simon Severino “You just have real estate and Bitcoin as hard assets, things that do not only not depreciate over time, but appreciate over time.”  - Simon Severino

How effective is your business strategy? Are you analyzing your numbers to make better decisions for the future? This week our guest is Jacob Oberlander, the Founder & Team Leader at Oberlander & Co, a firm focused on providing Virtual CFO Advisory in addition to traditional tax services. He is on a mission to try to explain to growing business owners the importance of setting goals, creating a budget, reviewing performance, and after-action reviews. In our interview, Jacob digs into how entrepreneurs should set their business goals and keep tabs on the numbers. He explains the difference between a bookkeeper, controller, and CFO and what companies need to have people performing those roles. He also remarks on the importance of not overspending on advertising or anything that can shrink your margins and discloses relevant information of the two industries he is currently focused on: subcontractors and e-commerce. Listen and enjoy! [00:01 - 07:44] Opening Segment Jacob Oberlander’s background and work experience His passion for numbers and economics Jacob’s passion for accounting Learn and understand from numbers Starting his firm Oberlander & Co Doing virtual CFO services [07:45 - 21:53]   The Bookkeeper,  Comptroller, and Virtual CFO How people can know when their businesses need a CFO  It depends on the size or value of your business Jacob's insights about the subcontractors and e-commerce industries Numbers business owners need to pay close attention to  The cash flow ratio and profit margin The difference between gross vs net profits of the company Have decent margins and find a way to be profitable [21:54 - 34:49]  Building a Healthy Business The role of profitability and cash flow Do long-term cash flow and plan your cash for 12 months What systems business owners should use to track their numbers Look at your inventory program  Have a good management program Jacob’s perspective of what a healthy business looks like in terms of net profit How many months in reserve you should have cash flow and look at your debt [34:50 - 36:47] Closing Segment Learn more about Jacob with the Rapid Fire Questions! Connect with Jacob Follow him on LinkedIn, Instagram, and Facebook. Don’t forget to check Oberlander & Co to get a deeper understanding of taxes, finance, and small business best practices! We’re a passionate bunch. Together, we help your business flourish. Visit: https://ptexgroup.com Let’s Talk Exits! Check out my new podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/lets-talk-exits/id1606747718 Connect with Ptex Group: Facebook, Instagram, Twitter, LinkedIn LEAVE A REVIEW + and SHARE this episode with someone who wants to achieve in business. Listen to previous episodes on Spotify, Apple Podcasts, or wherever you get your podcasts!   Resources mentioned: Book: Free To Focus - Michael Hyatt. Key Quotes  “The numbers tell a story.” - Jacob Oberlander “It's not just about the numbers, it's your life.” - Jacob Oberlander “If you start today with a mission, you understand what you're doing, you'll be successful.”  - Jacob Oberlander

What exactly is a Chief Evangelist?  In business, we’ve embraced the idea that customers can be evangelists, but it's important to remember that employees and business builders can be evangelists too. Our guest, Guy Kawasaki, is the Chief Evangelist at Canva, a title that he explains can only work if the product can change the world—or at least a significant part of it. He’s the host of the Remarkable People Podcast, an executive fellow of the Haas School of Business (UC Berkeley), author of 15 popular books, and an adjunct professor of the University of New South Wales. As a former revolutionary at Apple, Guy popularized the concept of evangelizing in the technology business, and his ideas behind this concept have spread like wildfire.   In our interview, he tells us how to evangelize products and services by providing valuable content to the target audience. The key is to define “valuable” as something that can make their life better, as opposed to increasing your sales and profits. He discusses his journey of how he went from schlepping jewelry, to working closely with Steve Jobs at Apple, to ultimately impacting millions on a daily basis through the art of evangelism.  You won’t want to miss this inspiring and thought-provoking episode. Listen and enjoy! [00:01 - 07:28] Opening Segment Guy Kawasaki’s life before Apple His experience working in the jewelry business Let’s get to know Guy’s background Starting to be the chief evangelist of Canva Being the host of Remarkable People Podcast How Guy made the transition from jewelry schlepping to Apple [07:29 - 15:46]  There’s always an innovation based on the needs of the customer What sets apart great salespeople from people that don’t sell Find something great to sell Understand where the buyers come from  Be willing to take rejection Guy’s experience joining Apple Company Apple's not the company used to be and it’s more than a trillion dollars Guy shares his insights about what being an entrepreneur means A person who creates a product/service that people don't even know they need  [15:47 - 28:29]  Making People Remarkable Skills leaders need to make a company an empire The lessons of Macintosh and Steve Jobs How Guy bridges the gap between delegation and letting people be autonomous Both skills are necessary but you should know when to do which one What Guy does as the chief evangelist of Canva It’s about empowerment and democratization of design [28:29 - 30:40] Closing Segment Learn more about Guy with the Rapid Fire Questions! Connect with Guy Follow him on LinkedIn and Twitter. Head to Guy Kawasaki and see how you could become more remarkable! We’re a passionate bunch. Together, we help your business flourish. Visit: https://ptexgroup.com Let’s Talk Exits! Check out my new podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/lets-talk-exits/id1606747718 Connect with Ptex Group: Facebook, Instagram, Twitter, LinkedIn LEAVE A REVIEW + and SHARE this episode with someone who wants to achieve in business. Listen to previous episodes on Spotify, Apple Podcasts, or wherever you get your podcasts!   Resources mentioned: Book: If You Want To Write - Brenda Ueland  Key Quotes  “It's better to be lucky than smart.” - Guy Kawasaki  “[Canva] is the democratization of design, so that people can become better communicators.” - Guy Kawasaki  “ I'm on a mission to make people remarkable by listening to the stories of other remarkable people.”  - Guy Kawasaki

Are you spending enough time targeting your most qualified leads? Many businesses leave aside this part of the marketing strategy and focus on other factors like budget, visual designs, messaging, etc. While those are also crucial, segmentation and targeting are the first steps to creating a booming campaign. In this week’s episode, our guest is Grant Leboff, one of the U.K’s leading Sales and Marketing experts and the CEO of Sticky Marketing Club; a sales and marketing consultancy that provides companies with meaningful strategies and resources to prosper in the competitive world. He is the author of 5 well-known books such as ‘Sales Therapy’, ‘Sticky Marketing’, ‘Stickier Marketing’,  ‘Digital Selling’, and ‘Myths of Marketing’.  In our interview, Grant discloses why some campaigns fail and the small, but significant, changes that can turn a failed campaign into a successful one. He dives into segmentation, targeting, and how much you should invest in your marketing and brand. He also provides insights about the Superbowl ads and explains why they can be meaningful to your business. If you want to gain a deeper understanding of why and how to market your business more successfully,  this episode is for you! [00:01 - 04:52] Opening Segment Here’s what you will learn from my interview with Grant Leboff Let’s get to know Grant’s story His sales and marketing journey, the author of  5 books, behavioral psychology background [04:53 - 22:27]  Earn the Right to Have a Little Bit More of Someone's Time.  Marketing and sales concept Brand communication or company communication Human communication and marketing channel How much people should invest in marketing  Attention spans are small, but you can earn attention Digital media gives you is…it  gives you scale Pay close attention to your audience Engage, build and retain the audience     [22:28 - 34:59] Good Marketing Starts with Segmentation and Targeting Steps people should do to get the focus of who they would market to Understand the difference between segmentation and targeting Demography, thermography, behavioral, and psychographics  [35:00 - 53:06]  The Role of Branding for Small Businesses You always want to go to your smallest viable market If you want to win 100 new customers in the next 12 months, you probably need to attack a marketplace of about 10,000 Where branding play a role for the small business owners The process of taking an indistinguishable product or service, and giving it meaning Using a brand mitigates the feeling of  risk Grant’s insights about the Superbowl ads It's the most expensive advertising  in the world Immediately build salience, it's immediately impressive   Make sure that you have the proper connection to the end consumer   [53:07 - 55:28] Closing Segment Connect with Grant Links below Learn more about Grant with the Rapid Fire Questions! Key Quotes  “What you want to do is engage an audience, build an audience and retain it. And that's why you have to be so specific with who that audience is.” - Grant Leboff “The more refined your targeting is, the better your content will be, your messaging will be, and actually, the more leads and opportunities you're likely to generate.” - Grant Leboff “Today, you don't differentiate by what you do. You differentiate by who you do it for.”  - Grant Leboff Connect with Grant Follow him on LinkedIn and Twitter. Go and visit Sticky Marketing Club, and start to understand how to make your Sales & Marketing really work. Resources mentioned: Book: Thinking Fast and Slow - Daniel Kahneman We’re a passionate bunch. Together, we help your business flourish. Visit: https://ptexgroup.com Let’s Talk Exits! Check out my new podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/lets-talk-exits/id1606747718 Connect with Ptex Group: Facebook, Instagram, Twitter, LinkedIn LEAVE A REVIEW + and SHARE this episode with someone who wants to achieve in business. Listen to previous episodes on Spotify, Apple Podcasts, or wherever you get your podcasts!

Have you ever asked yourself, “Am I really cut out for entrepreneurship?” Honestly, most of us have. While entrepreneurship seems to be synonymous with freedom, independence, and designing your destiny, being a successful entrepreneur takes perseverance, humility, and is a lot more than what meets the eye.   This week, our guest is Jeff Hoffman, the inventor of the airport boarding pass kiosks, Billionaire co-founder of Priceline, worldwide motivational speaker, and bestselling author. He now dedicates his life to helping people around the world, like you and me, truly reach their dreams. In our interview, Jeff discusses his work teaching entrepreneurship around the world. He incorporates his journey and goes on to talks about the important traits a business leader must have, and why entrepreneurship may or may not be for you.  Finally, he speaks about scaling a business and how leaders can be more agile in a fast-paced world. Tune in now and get inspired to be the best entrepreneur you can be. Listen and enjoy!   [00:01 - 07:56] Opening Segment My takeaways from this episode with Jeff Hoffman  An insightful look at Jeff’s journey  The value of hard work; How growing up with a single mom taught Jeff the importance of perseverance  Dream big, work hard, create value Why these 3 things are the matrix of building a successful business   [07:57 - 18:14] Why You Should or Shouldn’t Choose Entrepreneurship   The two reasons why entrepreneurship is so important Independence and freedom  The ability to design a positive future  Who entrepreneurship is not for  Entrepreneurship is not for people who are risk-averse and lack confidence. Entrepreneurs go into their ventures with confidence, knowing that there is always a chance of failure. If this thrills them rather than scares them, then they have the right risk profile for entrepreneurship Can you change your appetite for risk?  The red flags of a reckless entrepreneur Uncoachability  Inability to take accountability      [18:15 - 24:47] The Pioneers of Disrupting the Travel Industry How Priceline.com founder, Jay Walker, changed the travel industry Why travel is so important for Jeff  Developing a solution to getting people on a plane faster  When meeting a challenge, focus on finding solutions, not complaining     [24:48 - 30:17]  Managing Change in a Fast Paced World Running a business with agility  For entrepreneurs, chaos and disruption should be your alarm clock Tips for leaders on how to pivot and adapt Look at the data, trends, and the way the world is changing The difference between a growing and stagnant company    The key to a company's success is for a leader to get out of the way and let others do their jobs The keys to scaling a business  [30:18 - 32:12] Closing Segment Connect with Jeff Links below Learn more about Jeff with the Rapid Fire Questions!     Key Quotes  “The whole reason to be an entrepreneur is to design the future you want instead of complaining about the one you have.” - Jeff Hoffman “I always tell entrepreneurs to dream big, work hard, create value.” - Jeff Hoffman  “The best entrepreneurs are thirsty. They're hungry for knowledge and experience from those who went before them.”  - Jeff Hoffman   Connect with Jeff Visit Jeff’s website https://www.jeffhoffman.com and follow him on IG  @Speakerjeffhoffman and Twitter @speakerjeff You can connect with him on LinkedIn at  linkedin.com/in/jeffhoff   Resources mentioned: Book: The Alchemist by Paulo Coelho   We’re a passionate bunch. Together, we help your business flourish. Visit: https://ptexgroup.com   Let’s Talk Exits! Check out my new podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/lets-talk-exits/id1606747718   Connect with Ptex Group: Facebook, Instagram, Twitter, LinkedIn   LEAVE A REVIEW + and SHARE this episode with someone who wants to achieve in business. Listen to previous episodes on Spotify, Apple Podcasts or wherever you get your podcasts!  

How to Build a Company Culture That Keeps The Best Talents with Joel Lieberman   What does it take to build a company culture? Nowadays, people are no longer looking solely for a competitive salary package. They are also trying to land in a collaborative situation where they will feel that they are valued.  This week, our guest is Joel Lieberman, President of The Mint Capital, Inc., a company of mortgage brokers that help homebuyers find their dream houses. Joel talks about his business and how he was able to scale it successfully to serve not just more clients but also more job seekers.  In our interview, he emphasizes the importance of building and maintaining a company culture that allows employees to grow and be the best versions of themselves. He also shares his thoughts about giving freedom to employees to perform their roles in their own ways versus promoting accountability within the company.  Tune in now and learn from Joel how to build your company culture. Listen and enjoy!   [00:01 - 04:59] Opening Segment Here’s what to expect from this episode with Joel Lieberman Joel tells the story behind his business career  [05:00 - 15:36] Creating a Vision for Your Business Joel reveals the kind of vision he initially had for his mortgage business He shares his experience in working with a mentor to improve his craft How to attract and retain the best people for your business The importance of building and maintaining his preferred company culture Joel shares his thoughts [15:37 - 26:45] Building Company Culture A message for business owners: Your business should work for you You should not work for your business Joel tells us how to do this The one aspect that separates successful businesses from those that failed Joel breaks down what culture is for him Here’s an interesting way to help your employees build their personal goals [26:46 - 31:22] Closing Segment Don’t miss Joel’s parting words for new and existing business owners Connect with Joe Links below Learn more about Joe with the Rapid Fire Questions!   Key Quotes  “If I have to be a different person to grow my company to the next level…I don’t need it. I don’t need to be a multimillionaire if I cannot have the company culture that I like to have.” - Joel Lieberman “There’s [no] one way that people can succeed and there’s [no] one skill that people are missing on why they’re not succeeding…I think it’s about taking the business [seriously].” - Joel Lieberman   Connect with Joel Email [email protected] to get in touch with Joe or follow him on LinkedIn. Visit The Mint Group, Inc. to access the support you need to get your dream home!   Resource mentioned: Book: The Five Dysfunctions of a Team   We’re a passionate bunch. Together, we help your business flourish. Visit: https://ptexgroup.com   Let’s Talk Exits! Check out my new podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/lets-talk-exits/id1606747718   Connect with Ptex Group: Facebook, Instagram, Twitter, LinkedIn   LEAVE A REVIEW + and SHARE this episode with someone who wants to achieve in business. Listen to previous episodes on Spotify, Apple Podcasts or wherever you get your podcasts!  

How to Get The Best Value From Your Pre-owned Apple Device with Brian Burke Are you wondering how to attract your most targeted leads through LinkedIn? This week, our guest is Brian Burke, the Chief Mac Man of Sell Your Mac and LinkedIn marketing strategist. Sell Your Mac is a top Apple resell and service business, and Brian uses LinkedIn marketing strategies to lock in his best leads every day. In our interview, he talks about his passion for Apple products and gives insight into his marketing strategies on the platform we all know and love. He has proven that passion can help you perform well in everything you do and that by leveraging technology in the right way, we can change the world for the better. Brian’s passion is contagious, and the value he brings is priceless. Listen and enjoy! [00:01 - 05:59] Opening Segment Here’s what you will learn from my interview with Brian Burke Let’s get to know Brian Why he’s focusing his business on selling Apple devices He reveals the secret to working so well in anything you will do [06:00 - 12:21] Starting a Business With Selling Apple Devices Brian shares his thought process to identify a potential business opportunity He talks about his experience working with his first hire How to sell your Apple device through Brian’s company What is “mental vacation” and why does Brian like to use it often? [12:22 - 20:52] How to Make Your Employees Happy Brian talks about the power of an engaging headline Here’s what you should do if you want to post on LinkedIn How to balance working on your business and growing your network on LinkedIn Brian offers some practical tips to make employees happy [20:53 - 24:31] The Reasons to Switch to Apple How one computer can change the world Brian gives a sneak peek about his TED Talk He talks about his relationship with the Apple company Should you switch to the Apple ecosystem? Brian tells why you should [24:32 - 27:46] Closing Segment Connect with Brian Links below Learn more about Brian with the Rapid Fire Questions! Final announcements    Key Quotes  “I really want to encourage everyone to focus on things they’re passionate about ‘cause when you do that, you’re able to work extremely well.” - Brian Burke “The number one tip that I can give people is to make a headline that’s engaging...and the reason this works is because people are very intrigued.” - Brian Burke   Connect with Brian Email [email protected] to get in touch with Brian or follow him on LinkedIn and Instagram. Check out Sell Your Mac to sell your Apple device and get the best value! Do you want to buy Apple products from Brian? Check this out Reach out to the Sell Your Mac team on Facebook, Instagram, and YouTube   We’re a passionate bunch. Together, we help your business flourish. Visit: https://ptexgroup.com   Let’s Talk Exits! Check out my new podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/lets-talk-exits/id1606747718   Connect with Ptex Group: Facebook, Instagram, Twitter, LinkedIn   LEAVE A REVIEW + and SHARE this episode with someone who wants to achieve in business. Listen to previous episodes on Spotify, Apple Podcasts or wherever you get your podcasts!  

How to Tackle The Unique Business Leadership Challenges of 2022 with David Pilchick    What’s unique about being a business owner in 2022?    A business owner in this day and age should be someone who’s accessible to the team, empathetic to the employees’ struggles, and a catalyst to their personal and professional growth.    This week our guest is David Pilchick, the founder and owner of Brooklyn Low Voltage Supply. He drops by to talk about the most important qualities of a modern-day leader. He also discusses his personal journey to becoming a successful business owner, years after dropping out of high school.    In our interview, we talk about the leadership skills that are difficult to master, yet absolutely crucial, and how exactly anyone can attain them.  Leadership in any industry can be an intimidating field, however, if we can tap into our unique selves, gain confidence, and overcome certain fears, anything is possible.     Tune in now and learn from David how to be a modern-day business owner. Listen and enjoy!   [00:01 - 05:41] Opening Segment Here’s what you will learn from my interview with David Pilchick Let’s get to know David From dropping out of high school to being a leader as an 18-year old His journey to building his own company   [05:42 - 10:02] Is Bootstrapping a Viable Path to Business? The reason he needed to bootstrap his company Why leaders should know the different kinds of employee personalities The lessons he learned from working for a call center company   [10:03 - 20:32] The Behind-The-Scenes of Being a Business Owner Ways that leaders can take to engage their employees Accessibility Relationship-building David reveals his secret in dealing with difficult situations at work Should leaders care too much about their employees? David gives an interesting thought  The fine line between business and personal life A major mistake that small business owners make   [20:33 - 28:43] The Art of Delegation in Business David tells us why the art of delegation is difficult to master Opportunity and accountability should be given to employees How leaders can ensure that employees do the right thing  The scary question that business owners need to answer   [28:44 - 31:51] Closing Segment Connect with David Links below Learn more about David with the Rapid Fire Questions! Final announcements    Key Quotes  “If your employees feel appreciated and valued, they’re gonna come into work with the right attitude, and then they’re gonna give your customers the best experience that they can ever expect.” - David Pilchick “As much as it is great to make money, you’ll also want to do something good for the community at the same time.” - David Pilchick   Connect with David Email [email protected] to get in touch with David or follow him on LinkedIn. Check out Brooklyn Low Voltage Supply to learn more about their services!   We’re a passionate bunch. Together, we help your business flourish. Visit: https://ptexgroup.com   Let’s Talk Exits! Check out my new podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/lets-talk-exits/id1606747718   Connect with Ptex Group: Facebook, Instagram, Twitter, LinkedIn   LEAVE A REVIEW + and SHARE this episode with someone who wants to achieve in business. Listen to previous episodes on Spotify, Apple Podcasts or wherever you get your podcasts!  

How do you turn a side hustle into a 2-billion-dollar business? This might sound too good to be true, but it did happen when Spencer Jan jumped into entrepreneurship and started a business in a garage in 2010 with only $15,000. Called Solo Stove then, the business eventually grew into Solo Brands and in 2021, raised $219 million through an IPO (NYSE: DTC).  After a decade of starting and growing e-commerce businesses and having successfully exited the daily operations of Solo Stove, Spencer is now on a mission to help other e-commerce entrepreneurs find success.  [00:01 - 05:43] Opening Segment I launched a new podcast about exiting your business Link below Let’s get to know Spencer Jan How he started a future $2-billion business [05:44 - 15:27] Bootstrapping an Ecommerce Business How Spencer spent his $15,000 investment Why bootstrapping can jumpstart an entrepreneurial endeavor The reason Spencer is passionate about e-commerce [15:28 - 25:57] Growing an Ecommerce Business The importance of the customers in growing an e-commerce business The lessons that e-commerce business owners will learn  How to capitalize on calculated risks and avoid careless mistakes [25:58 - 35:30] Exiting a Business The hard part of being an entrepreneur according to Spencer Having this foundation will make decision-making easier The right time to exit a business  [35:31 - 42:54] Going Back to the End Goal What to do next after exiting the business Why people should at least try entrepreneurship Connect with Spencer Links below [42:55 - 46:34] Closing Segment Spencer shares his outlook on the e-commerce industry Know more about Spencer with these rapid-fire questions! Final announcements    Key Quotes  “Bootstrapping is a viable path to entrepreneurship.” - Spencer Jan “You really have to love your customers. You really have to be able to connect with them.” - Spencer Jan   Resources mentioned: Book: How Will You Measure Your Life?   Connect with Spencer Email [email protected] to get in touch with Spencer or follow him on LinkedIn and YouTube. Check out their company website to learn how to raise continuous capital for continuous growth!   We’re a passionate bunch. Together, we help your business flourish. Visit: https://ptexgroup.com Let’s Talk Exits! Check out my new podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/lets-talk-exits/id1606747718   Connect with Ptex Group: Facebook, Instagram, Twitter, LinkedIn   LEAVE A REVIEW + and SHARE this episode with someone who wants to achieve in business. Listen to previous episodes on Spotify, Apple Podcasts or wherever you get your podcasts!  

Most people think that athleticism is all about competitiveness, pushing yourself to the limits, and ultimately trying to win. But the key quality that you develop as an athlete is to stand on the start line. To be brave enough to do something that you know that you might lose is a more valuable quality for an entrepreneur than being competitive. That’s exactly what Roei Yellin, this week's guest teaches us in today’s episode.      Roei Yellin is a sales, product, and marketing professional with a background as an Olympic athlete. He has decades of entrepreneurship experience as a sales expert in the Israeli startup space. Having built and launched several products and apps in recent years, Roei is passionate about taking ideas and growing them into sharp, revolutionary products that users love. He is the co-founder and CRO of 8Fig, a company that helps eCommerce sellers, with U.S. stores earning 6-figures or higher in revenue, scale rapidly without losing equity.   [00:01 - 04:53] Opening Segment Here’s a preview of our conversation with Roei Yellin Let’s get to know Roei From playing as an athlete to growing a startup   [04:54 - 14:54] Sports Lessons Applicable in Entrepreneurship The sports lessons that you can apply to entrepreneurship Roei talks about the importance of taking calculated risks He walks us through his journey in building up his business   [14:55 - 24:10] Insights About the Startup Market Roei gives a sneak peek about the services that his company offers  Don’t miss Roei’s interesting insights about the startup market Are there new buying patterns in the eCommerce industry? Roei shares his thoughts   [24:11 - 26:28] Closing Segment Connect with Roei Links below Final announcements    Key Quotes  “Be brave enough to do something that you know that might lose…I think it’s an even more important quality for an entrepreneur than being competitive.” - Roei Yellin “If you do the preparation…then you can balance and mitigate the risks.” - Roei Yellin   Email [email protected] to get in touch with Roei or follow him on LinkedIn. Check out their company website to learn how to raise continuous capital for continuous growth!   We’re a passionate bunch. Together, we help your business flourish. Visit: https://ptexgroup.com   Connect with Ptex Group: Facebook, Instagram, Twitter, LinkedIn   LEAVE A REVIEW + and SHARE this episode with someone who wants to achieve in business. Listen to previous episodes on Spotify, Apple Podcasts or wherever you get your podcasts! 

Managing growth is the hard part of having a business. In today's episode, Chris Ronzio is here to discuss how you can establish business processes that allow you to scale your business. Chris is the founder and CEO of Trainual and author of the bestselling book, The Business Playbook: How to Document and Delegate What You Do So Your Company Can Grow Beyond You. He highlights the importance of delegation and establishing processes as key ingredients to the success and growth of any business. Join in on his chat with host Meny Hoffman as they dive deep into the importance of SOPs and where to start on making them. 

Every problem is a leadership problem. Each day, organizations tackle innumerable problems that need solving before the work shift ends. As a leader, you have to be ready to make smart choices when dealing with these problems. Business leader, bestselling author, and communicator, Mark Miller, believes that the solution to each of these problems lie within the foundations of leadership. Together with Meny Hoffman, Mark discusses how he was able to figure out how to accelerate leadership development in his organization and how that opened doors for his career. Listen in and learn more as Mark shares the four most essential smart leadership choices you can make to foster a healthy work environment.

Although engaging marketing techniques and enticing offers are important elements of any sales strategy, connecting with your target market is always the name of the game. Giving more attention to sales psychology and understanding how and why people buy is one of the surest ways to build a thriving career. Meny Hoffman sits down with top sales executive Victor Antonio Gonzalez to discuss how to put yourself in the shoes of your preferred customers and design your sales strategies around that. Victor also shares the ideal process from prospecting to closing, why one strong closing line is enough, and the power of focusing on segmented markets.

Have you been a victim of cyber-attacks? Did you experience having to share personal information because you were asked to? Join your host Meny Hoffman as he talks with Yiddy Lemmer about cybersecurity and strategies we can execute to avoid risking our company’s information. Yiddy Lemmer is the founder of an MSP that provides small to mid-sized businesses in NYC and surrounding areas with their technology and cybersecurity needs. While the world is getting more and more complicated, we need to practice protecting our systems and networks from attacks that could extract sensitive information. As entrepreneurs, we need to focus on understanding what we can do and develop these skills to grow our businesses. He discusses tips and strategies such as having a password manager for your virtual assistants and more. Tune in to this episode to have a smooth flow of business and protect your organization! 

Startups are the future. But not every startup idea survives. In fact, 90% of them fail. How do sweat equity startups hit the ground running in this extremely risky environment? In this episode, Steven Hoffman, also known as Captain Hoff, discusses how to survive the competitive market. Steven is the CEO of Founder Space, one of the world’s leading startup accelerators. He joins host Meny Hoffman to share practical strategies to help you overcome the many obstacles that come with starting a business. Steven maps out the process from developing an idea to forming a team. Tune in as he shares invaluable insights to help you grow from his latest book, Surviving a Startup.

It is true that every business out there is unique and one of a kind. Nevertheless, all entrepreneurs must monitor and analyze certain patterns of growth to predict their success. Growth consultant Les McKeown of Predictable Success LLC joins Meny Hoffman to share the single success roadmap every business must follow to expand and improve. He explains the best strategies in breaking down growth barriers, pumping up during decline times, choosing the right team players, and organizing an effective "choreography" that leads to big wins. Les also explains the qualities of a visionary leader and why every startup brand needs one if they want to level up.

The best way to create a better market is to disrupt it first. You've all heard the stories of new innovations or technologies coming into the market then becoming the new market standard. That is what GPARENCY is doing when it comes to GPs and corporate real estate. Join your host Meny Hoffman and his guest Ira Zlotowitz on his latest venture, GPARENCY. Ira is the founder and CEO of GPARENCY and his goal is to make GPs the true owners of their entire CRE financing process. He wants you to take it to the bank directly, you don't need a broker anymore these days. Learn how he disrupts the market to build a better one.

Do you ever wish you could be a more focused leader, a calmer thinker, a more productive worker? Do you ever get to the end of the day and wonder what you actually accomplished? This week’s guest is renowned productivity and time-management expert Dave Crenshaw. In our interview, Dave and I go in-depth on how leaders can maximize their most precious asset, time, leading to higher profits, higher quality of life, more time to spend with their families, and higher work satisfaction. We discuss the myth of multitasking and its huge costs to our businesses and happiness; why the most successful leaders say NO far more often than they say YES; how to determine which tasks to spend your time on and which to delegate… and more. This episode may just change the way you think about and spend your time.

Often, we don’t realize that we are our greatest weapon for positive change and that changing our lives is all about perspective. Charlie Harary is a business executive, author, and prolific speaker known internationally for his charismatic, passionate, and sophisticated lectures, seminars, and keynote addresses. In this fascinating interview, he speaks about the mental obstacles that hold us back from achieving the joy, fulfillment, and success that we all crave, and how by rewiring our minds, we’re able to see the path that will lead us to the life we truly desire. He offers practical ways that business leaders can reframe our perspectives to achieve success, how to avoid the dangers of measuring ourselves against others, and the key to developing a company that is not just a service or a product, but a people-first business. Please listen and enjoy!

We all know that a good team can make or break a business. But do you ever wish you could simply clone yourself and create a team of people just as motivated, knowledgeable, and passionate about your business as you are? Ira Zlotowitz, the founder and president of Eastern Union Funding, knows a thing or two about building and sustaining high-performing teams; he grew his own business from a four-person office to a company of over 100 people, closing roughly $5 billion in national loan volume in 2019 alone. In this practical, no-nonsense interview, we discuss how to cultivate a culture of excellence (starting from the very first interview); how to hire the right people; how to master the skill of delegation; and how to make your current employees more valuable to your company.

As business owners, how do we manage our growth? How do we scale our company? How do we know what to focus on in order to get our business to the next level? I can think of no one better suited to answer these questions than Clate Mask, the CEO and Cofounder of Keap, formerly Infusionsoft. Clate is recognized as a visionary leader in the small business community, and his multimillion-dollar company is one of the fastest-growing in the United States. In this interview, he identifies five critical stages of business growth and the challenges you’ll face at each one. He explains the importance of creating your company’s purpose, values, and mission, and how to cast that to your team. He also shares how to hire the right people and effectively communicate your expectations to them. There is so much value in this episode; don’t miss it!

We often think about profits at the end of the year when everything seems to be done. This conventional way of thinking is not something you should follow if you want to generate more profitability into your business. In this episode, Mike Michalowicz, entrepreneur, lecturer, and author of Profit First and many others, has flipped the formula by taking on profit first. Mike graciously spells out the profit first formula and how it explains why so many of the things that you left last don’t end up happening. Learn more what doing the profit first can do for you other than getting the profit itself on today’s show.

Effective communication through public speaking is the best way to grow your business. We may not be gifted with great communication skills right away, but it is possible to acquire. Meny Hoffman discusses these with Brenden Kumarasamy. Brenden is a public speaking coach and the founder of MasterTalk, which was created to help us master the art of communication. Leading an organization is not an easy task. Still, with Brenden’s powerful thoughts on fundamental concepts in being an effective communicator, we could take the leap to be the best leader we could be. He shares the proper balance between storytelling, inspiration, and informative speaking. Let’s dive into the challenges behind communication goal settings and practical advice with a public speaking coach expert.

How can you raise capital with clarity? The first step is to identify your company’s core focus at the moment. Meny Hoffman’s guest today is Shawn Flynn, Principal at Global Capital Markets. In this episode, Shawn reveals what happens behind the curtains when investors decide what company they’ll invest in. Many business owners believe it takes a plane ride and a meeting to have that blank check. But the reality is, you’ll most likely have to go through 200 meetings with investors to get that one check. That’s why you need to be very clear on what your company’s focus is. Otherwise, even the investors will be unsure! Tune in and learn how to raise capital with clarity and focus!

Human connection is important when running a business. Just look at the United States, there is so much hate and low trust that it's no different from war-torn countries. This connection only happens when there is a true leader. In order to be a leader, you need to find clarity within yourself first. No one will follow someone who is unsure of themselves. Learn how to achieve strategic results through human connection with your host Meny Hoffman and his guest, Scott Mann. Scott is the founder of Rooftop Leadership and he believes that leadership starts with you. Learn how to find clarity, empathy, and trust so that you can lead your business to success.

One of the most important things to know when you enter any building is where the exit is. The same should be said for your business. It's best to have a business exit plan in place because you never know what could happen and when you might need it. Joining host Meny Hoffman is Randy Long, CEO and Founder of Long Business Advisors (BraveHeart Business). He is also the author of The BraveHeart Exit: 7 Steps To Your Family Business Legacy and, more recently, Bulletproof Your Exit: How to Prepare Your Business and Your Family for a Successful Business Exit. Randy discusses why and how you should already be planning for contingencies for you and your company. It's never too early to start, so tune in and find out what you should already be doing for your business.

Did you know that in the show, Shark Tank, only 20 to 30% of the deals that closed on air actually closed in real life? There's numerous things that can happen behind the camera and on the business deals. Learn how to succeed in your deals with the Co-Founder of Fireside Strategic, Dan King. In his previous life, Dan was a corporate lawyer and worked behind the scenes for some of the sharks on the Shark Tank TV show. Catch him in this interview with Meny Hoffman on what will make or break your business deals. Also, identify your ideal client and learn how to build a trusting relationship with them. Tune in and learn a few Shark Tank secrets while you're at it.

Your mindset comes from your big WHY. If there's no bigger why and you’re doing it all for the money, you won’t grow your company. It has to be that passion that motivates you and gets you out of your bed. Meny Hoffman’s guest in this episode is Susie Carder, who went from being a low-paid hairdresser to becoming an entrepreneur and creating not one but two $10-million companies. Susie talks with Meny about the importance of having the mindset before the skillset to being successful in your business. Listen to this episode and discover Susie’s “WHY” and how it helped her succeed. Tune in!

One of the biggest problems for most business owners is not preparing to sell. Even if they aren't thinking of selling, they should at least evaluate their company. Just like a car, you should pump fuel into your business, take it to the mechanic, and get tune-ups. You want your business to be in its prime so that when push comes to shove, and you have to sell, it will sell fast and earn you a nice profit. Join your host, Menny Hoffman, and his guest, Michelle Seiler Tucker, as they talk about selling your business. Michelle is the Founder and President of Seiler Tucker Incorporated and the author of Exit Rich. She is also a Mergers & Acquisitions Master Intermediary and a Certified Senior Business Analyst. Listen in to learn why you need to prepare to sell your company and the 6 Ps of selling your business.

Rosetta Stone was struggling to stay relevant despite having a 97% brand awareness in the United States. But the company pulled through the difficult times by staying unique to their brand while pivoting according to necessity. The good news is that they did manage to stay relevant, thanks to the leadership of Matt Hulett. Matt is the President of the company, which is a world-renowned leader in technology-based language and literacy learning. Matt is helping entrepreneurs and other small or large business owners by giving practical advice in pivoting company progress in order to unlock their full potential. Join your host, Meny Hoffman as he sits down with Matt and discusses business leadership and how you can level up your company for the future.

Entrepreneurs know that business growth isn’t always on a high trajectory and sometimes, it takes more than forcing it upwards to really make it work. Erik Luhrs, also known as the Bruce Lee of revenue generation, talks to Meny Hoffman about working on both the internal and external factors to make a business work. Erik says that most of the time, people look at entrepreneurship as just making money, doing everything to get more sales and revenue but often times, people forget that you have to look from the inside-out. Starting from within, entrepreneurs must be able to pinpoint what caused their business to plateau and address it by doing things out of their routine. 

Not every business influencer looks or even thinks like Gary Vee and yet they could be just as amazing at what they do. Berel Solomon sports a beard and a kippah and would sooner be seen in a synagogue than in a private jet, but he is as remarkable as business influencers go. Berel is the CEO of Wealthy Executive Coaching, founder of Wealthy Commercials, and host of The Berel Solomon Show. Taking pride in his Jewish roots, Berel dedicates all his work in the world to the One above. Buckle up as he joins Meny Hoffman to talk about his career and purpose as an influencer for entrepreneurs and share invaluable business wisdom, including the importance of finding your zone of genius and operating within it to reach your full potential.

As a business leader, how important is it to build a company culture that ensures happiness for your employees, and consequently, for yourself? Shawn Johal learned this critical entrepreneurship lesson the hard way as he found himself trying to work with a team that is close to running the business to the ground. In this conversation with Meny Hoffman, Shawn shares some of his hard-earned lessons from this experience, including the danger of seeking growth for the sake of growth, the critical role of people in running a company, creating a hiring process that attracts great people and creates great company culture, and the importance of finding happiness in the present moment instead of focusing on some vague and distant goal. Pay close attention to the whole conversation as Shawn throws in a lot of golden nuggets of wisdom and practical tips.

One of the things that differentiate cult brands from mediocre ones is the understanding that internal engagement contributes to the development of the brand as much as, if not more than external engagement does. When you look at companies like Zappos, Costco or Lululemon, you might be surprised why such brands could succeed without spending much on traditional advertising. The secret is in making impressions, not buying impressions. Chris Kneeland explains this concept further in this conversation with Meny Hoffman. As the CEO of Cult Collective, one of North America's premier engagement marketing firms, Chris has worked with some of the most iconic cult-like brands on the planet, allowing him to curate proven marketing principles that make all the difference. Join in as he shares a few of these principles that anyone can start to apply in their own business.

Best practices are overrated. For years we have been taught that the key to business growth is following methods that have been proven over and over again in your industry. However, a quick look at the elite rungs of any industry will show you that what binds the top players together is their penchant for being different, even outrageously so. Suffice it to say that if you want to break the barriers to your growth, you don’t want to be lumped among the ordinary. Few people understand this better than Bill Prater, founder of Business Mastery and Scaleology. In this conversation with Meny Hoffman, Bill unpacks the essential things that business owners need to keep in mind as they prepare to scale. He also shares practical advice on how leaders can bring their team onboard with their vision. Join in and stick to the end as Bill shares a ton of important information and incredible resources.

Your marketing plan is one of the most important plans you will ever develop. A well-thought-through and executed marketing plan can make or break your growth ambitions. Joining Meny Hoffman in this episode is a serial entrepreneur, speaker, and business coach Mostafa Hosseini. An expert in marketing, sales, business transformation, and strategic planning, Mostafa has been coaching and consulting entrepreneurs for over ten years, helping businesses in various niches and industries grow, scale, and become more profitable. Today, he shares how he helps coaches, consultants, and experts create and implement their one-page marketing plan in seven days or less. 

Coming back to the interviewee’s seat in his own show, Meny Hoffman rejoins Chava Shapiro for the second part of their exclusive interview. In this episode, they talk about all things leadership – from its broad definition to the nitty-gritty of what every contemporary leader needs to be aware of as they play their role in today’s changed and changing world. Whether you’re leading a Fortune 500 company or a small business with fewer than five employees, these leadership principles are going to resonate with you and change the way you lead. Leadership certainly isn’t easy, but it’s significantly easier if you’ve got someone by your side teaching you the ropes. Listen in and let Meny be your guide for today.  

In today’s special episode, we turn the table on Let’s Talk Business host Meny Hoffman as Chava Shapiro puts him in the hot seat. As many in the business world know, Meny is the CEO of Ptex Group, an award-winning branding, and marketing agency, and the Founder of the Let’s Talk Business (LTB) platform, a movement to provide entrepreneurs with the powerful tools they need to grow and thrive. In the first part of this interview series, we will find out about the history of Ptex Group, as well as what Meny is all about and what his goals are. Are you ready to learn, grow, and lead? Be inspired by his story right here.

Not many people can say that they are in a career they love. But is it really possible to find happiness at work? Shaina Keren thinks so. Shaina is a career consultant who specializes in helping people discover and create careers that fit their best talent, interests, and life goals. She also advises business owners on hiring and keeping the right people in the right seat, utilizing a win-win approach to growing businesses and careers. In this discussion with Meny Hoffman, they focus on how a person could evaluate themselves to see how they want to create their career path, how they could grow and add more value to the company so they could move up the corporate ladder, and how employers can make sure they’re interviewing and onboarding the right candidates. Are you ready to get career happy? Then don’t pass this show up.